Social Media Campaign

 

 

Social Media Campaign 

Buddy Fitness

 

I've really enjoyed doing this social media campaign. It was fun to see how many people really cared about their fitness or was just looking for a quick workout. Starting out with this campaign was rough. I had all my friends and family who were my target audience follow the page.  

The posts that I found to be most affective and most popular were the abdominal exercise's. I had all of my friends and family who were my target audience follow the page. I even had someone direct message me asking what exercise's would help make his arms stronger. We chatted about what his goals were and I started posting more about good arm exercises to do a couple times a day. I had a few people share my posts to more people were able to see it.

 

Overall I feel like I did a good job with this campaign. I never was able to boost my post because I'm a broke college student. But I wanted to boost my post, I looked into it a few times. During my campaign a lot of things improve, I slowly got more likes, people direct messaged me, people shared my posts. My overall goal was to reach out to people who needed a quick workout while their little one was sleeping, or someone who struggles to workout on their own so they workout with a buddy. I think I did a decent job with this page, I have a lot of improvements to do, I'll find some money to promote this  page and keep trying with this page because I want to make a difference in peoples lives.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Automatic Attitudinal Response

When it comes to my own automatic attitudinal response I feel like I jump to certain opinions without reading what the other side has to say.

From the first on the media, I wrote about the poverty tour and I was very quick to defending poor people and how people call them lazy and unwilling to work. I felt that they weren’t lazy they just couldn’t get hired in this crazy jobless world.  Looking back and reading what I said about it I still agree, but at the same time there are plenty of homeless people that refuse to work and are in fact too lazy to even try to get a job, instead they spend their money on drugs.

Lately it’s been getting harder to watch the news because everything is so bias. Each news station is trying to get you to pick sides and not let you have your own opinion. They fill your head with their opinions and facts that may or may not be true.  Then once I go write about I realize that my opinion is based off of what I heard from that one news station, although it would be easy to click on another news station, I have to admit that I’m to lazy and don’t have all the time in the world to find out both sides of the story.

As much as I want to say I’m open-minded, sometimes I hear one side and automatically have an opinion or a certain attitude about it. I’ve been getting better at trying to understand why people do things and try to see from their point of view. I hate judging people or anything without knowing all the facts first.  

Well Informed #2- Racism

Racism 2.0

Racism is a touchy subject that has been around forever that usually causes some sort of argument.

People around the world all belong to the same human race; they share the same tendencies to fear, domination, and subjugation. Hence, inevitably, racism is a world-wide issue. People have been unable to embrace and celebrate the uniqueness of the various ethnic groups.

"It always seemed like it was getting better, like our generation was going to be better than previous generations," says Aust, who participated in the CNN/KFF poll. "But the TV started telling us a different story, with all of these shootings by cops." She thinks the officers should be held accountable.

Mathew Cook did a great job of explaining the history of racism. He explains that racism started out as more of what class you were in that turned into race. For many years we fought for equal rights for all races and genders but yet still get divided into "categories" to prove we have more power over others. But it never used to be this way. Cooke also says that whites went through slavery also but blacks were at the bottom and poor whites were placed above them being treated more favorably and were promised to have a better life if they worked hard enough.

There was a poll done from CNN about how big of a problem racism is in our society today and only 43% of white people think its a problem compared to the 66% of black people who think there is a problem.

On the Media #2- Smoke & Handcuffs

This on the media is about the relationship between President Trump and Fox News. Fox news has made billions of dollars exploding the politics resentment. Gladstone says Foxism and Trumpism were made for each other, the Trump-Fox symbiosis is a perfect feedback loop in which the presidents agenda informs fox's coverage and Fox's reactionary coverage informs the presidents thinking. When the president says something false you aren't going to hear about it from fox news as much as you would from other news sources.  When Trump lies or deflects his own outrages fox can be counted on to click its heals, for instance when his national security advisor Michael Flynn was revealed by leaked intelligence to have lied about talking with the Russians about sanctions the President tweeted his anger not about diplomatic subversion but about the leaks themselves.

I did some outside research and found from Media Matters and found Trump announced that he would skip the presidential debate hosted by Fox unless the network removed Megyn Kelly from the moderator panel. The network refused and issued a statement that said, "We learned from a secret back channel that the Ayatollah and Putin both intend to treat Donald Trump unfairly when they meet with him if he becomes president." Trump responded: "I didn't like the fact that they sent out press releases toying, talking about Putin, and playing games. I don't know what games Roger Ailes is playing, what's wrong over there?"

Gladstone then goes on to talk to about Trump and what he says about immigration and the travel ban. Immigration officers are now going to have a much broader digression to decide who to round up in the first place. For example if an agent goes on a raid to find a criminal undocumented immigrant, anyone who happens to be with that person at the same time who is also here unlawfully may now be deported along them.

 

Well Infomred #1- Future of learning

The school system in regards to learning is the same in every country. Not every country has the same schooling but every country has some sort of learning. Everyone learns differently and at their own pace. In on of the videos I watched the future of learning they said that this is the very first generation that isn't scared of technology. I think that's 100% true, I see 3 year old child riding in a stroller with a giant iPad in their hands playing a game or watching a show. When I was 3 years old I was playing with stuffed animals and watching people as they passed by. I think learning from technology can be beneficial for children but also harmful. you can learn from technology, you can learn math, science, reading, etc. but you cant learn how to interact with others. You cant learn social cues or facial expressions from technology. The video also mentions the technology they are working on helps children learn at their own rate and in a way that makes sense to them. as time goes on the system will get smarter and help teach them in different ways they would understand.  I think all that is great but then you're taking away jobs, and families livelihood. If a machine will teach the children then why need teachers? why need school when each child can take turns being taught from a machine?

I think the future of learning is growing and I'm very happy that its growing and thriving. I think instead of handing the more fortunate countries the technology, take the technology to the less fortunate countries and help them develop schools and different technologies.

There was another video called The Land. Basically just children playing with dangerous things learning by experience. I get the concept of learning hands on but it could have been more supervised, at one point I thought one of the kids were going to cut their hand with a saw. The place they were learning or experiencing from was dirty and looked like an old junk yard, I wouldn't want my children learning that way. If I want them to experience something hands on I want to be there. I want to see their facial expression, the excitement in their eyes. That's something you cant get if they're looking at technology.

OTM #1- Poverty tour

More than 45 million Americans live in poverty. Brooke Gladstone went to Ohio to talk to people who are poor and how they got there. She also interviewed welfare advocate Jack French. French says that the poverty crisis in America has less to do with liberal or conservative politics and more to do with the American population that does not want to change their mind about poor people. For so long many people have been taught the idea that poor people are poor because they are lazy or stupid or spend their money on drugs and alcohol. If they only were willing to work hard or if only they were capable of making smarter decisions they wouldn't be poor. French says these are the misunderstandings that everyday Americans deal with all the time when it comes to poor people. He also mentions that the attention that poor people were getting, others didn’t want to hear it, no amount of attention poor people were given would make others want to change. The population wanted to cling to that idea because it justified them not sharing.

Gladstone also mentioned that poverty means that you’ve slipped off the knifed edge, that a piece of paper or the flu has cost you your job, your home and your family. It means selling your TV for bus fare; you don’t have the money to bury your loved one. People are less sympathetic, there is hardly anyone left of welfare. In Ohio 75% of the cash assistance welfare cases are child only cases, there is only 15,000 adults left on cash assistance on Ohio. They don’t have these kids living in orphanages, they live with grandparents instead because the families have fallen apart and they no longer support families that stay together. So the conservatives have won the day and we are still not happy about it.

Social Media Campaign

My Social Media Campaign will be used to show and help people that struggle with working out on their own. Its very hard to motivate yourself to even start a workout let alone finish it. Gym memberships can be expensive, or you don't like working out in front of people. This page will give daily workouts for you and a buddy to do together at home.

Target Groups:

- Father and a Mother that haven't worked out in years and are looking to be active again.
- Teens that are struggling with their weight that need a buddy to workout with.
- Mothers who just had a baby and are trying to lose the baby fat but don't have time to go to the gym with a newborn.

I plan on reaching a larger audience by invited family and friends to join the page. Facebook also offers to promote your page for only $10. Ill be posting videos of daily workouts to do as well as some fun easy tips to eat after the workout! Ill e posting on twitter and Instagram to help promote my page to get my page more well known.